This Is How Much A 1969 Chevy Impala Goes For Today And Why It's A Collectible
2020 is the final year for the Chevrolet Impala. There will be no 2021 Chevy Impala gracing the streets and in its current avatar.
The Impala nameplate was first used in a 1956 concept car that looked very much like a Corvette but was larger and wore the A-Body platform. It was later introduced in 1958 as the top trim of the Bel Air, and with a sale of some 180,000 of these, Chevrolet sales bounced back in what was a recession year.
It was only in 1959 that the Impala became a full-fledged model of its own, a superb full-sized car and expensive, much like Chevy’s very own Cadillac. This also marked the second generation of the Impala and sales were in the whereabouts of 490,000.
For the third generation that lasted from 1961 to 1964, the Impala SS was also introduced, and sales kept up their onward march, with Impala entering its fourth generation in 1965, lasting till 1970.
Out of these, the 1969 model is often a bestselling classic. So this is how much a 1969 Impala costs today and why it's so highly valued.
The Handsome Chevy Impala Gen IV
In 1965, the Chevrolet Impala was completely redesigned to become a full-sized sedan that came with the top-of-the-line luxury and power and sold a record of one million units.
The Impala was now a runaway success and carried on its streak all through its generation-four years, which ended in 1970. Of course, even the 1967 Impala is quite a hit, the craze sparked by the TV series Supernatural, in which Dean Winchester drives a black ’67 Impala, called ‘Baby’.
The body and size of the car remained more or less the same throughout 1965-70, but the 1969 model was special indeed, and the secret lay in the engine and the power. Of course, all of the five years of this car did well and sold well, and the success did carry forward in the fifth generation, although, with the oil crisis and tighter emission controls, it started to lose power year after year to keep sales viable.
RELATED: Here's How Much 1970 Plymouth Roadrunners Cost Today (And Why They're Worth Every Dollar)
The 1969 Chevy Impala: A Bestseller
For 1969, the Chevy Impala could be called a muscle car. The standard engine in the Impala was a 5.4-liter V8 that made 235 horses on a minimum. Further engine options were a 5.7-liter Turbo Fire V8 that made between 255-300 horses as well as a 6.4-liter Turbo-Fire V8 that made 265 horses. The last and most powerful option was the 7.0-liter Turbo-Jet V8 that went into the Chevrolet Impala SS 427 Package and was rated between 335 and 390 horses and basically turned the Impala into a muscle car for this year.
There was a COPO Impala package as well, with a 425-horsepower L72 V8 that came with an 11.1 compression as well as a big Holley carburetor.
All the V8s were paired with three-speed Turbo Hydramatic transmission, although the two-speed Powerglide was still an option in the lower displacement V8s. A new GM-designed variable-power steering unit was also an option for the first time this year as was a Liquid Tire Chain option with a vacuum activated button that sprayed ice melt on the rear tires for safer driving in the winters.
Unofficially, the horsepower of the Chevy Impala SS 427 Package was higher but to keep insurance premiums low, it was capped at 390 horses on paper. The Impala also came with a special suspension called the F40 package, and it carried heavier duty front and rear shocks, springs as well as a larger anti-roll bar. Buyers could also opt for larger wheels and better brakes for more stability.
The body was longer and larger and bulged a little more for a bulkier road presence, along with a blacked-out grille. The cloth seats were thrown out in favor of vinyl with an SS badge on the steering wheel. A sprint of 0-60 mph took just six seconds and a quarter-mile was completed in 14.5 seconds, with top speeds of 130 mph.
RELATED: The Greatest Forgotten Muscle Car: The 1969 Chevrolet Impala SS
The Value & Legacy Today
Some 777,000 1969 Impalas were sold back in the day, making it one very profitable car for Chevrolet.
According to Hemmings, the prices of a 1969 Impala can range from a very cheap $10,000 to a rather steep $60,000; the price variation a result of engine displacement and power as well as the condition and mileage of the vehicle. A Concours vehicle, one that is in prime and mint condition is the one that is very often the highest priced with a well-run and somewhat shabby 1969 Impala going even below $10,000 at times.
Big-sized cars, the 1969 Chevrolet Impala remains a gorgeous piece of automotive history, like a blast from the past, only with plenty of bone-jarring power. It continues to be a much-vaunted classic and there's no eye on the road that does not follow a '60s Impala, especially a fast-moving 1969 model.
Sources: AutomobileMag, CurbsideClassic, Hemmings
NEXT: How Much A 1966 Buick Wildcat Is Worth Today And Should You Buy One
The 1953 Chevrolet Corvette is a classic car that never loses its value.
Read NextAbout The Author
Arun Singh Pundir has been a longtime media crackerjack and worked most of his life in sales and marketing. In 2018, he officially flipped and switched sides to the editorial. He lives with his wife, two rascally sons and is a car and motorcycle nut in his free time. Not that he has too much free time. He currently writes for HotCars on anything that has any number or kind of wheels. He is also penning pop culture, lifestyle and all things rich for TheRichest. For now, he considers his Isuzu D-Max V-Cross, Suzuki Ciaz, and Royal Enfield Classic 500, the three current flames of his life. His dream is to drive around the world; even if it takes more than eighty days.
Chevrolet Impala, 1969 MY 16469
(326.721 cu in)
4 × 3.25 in
2 valves per cylinder
16 valves in total
at 4800 rpm
0.72 bhp/cu in
at 2800 rpm
Last modified 2020-03-16.
The 1969 Impala continued a long-standing trend of continually making the body style more and more squared off – and the new version did have a distinctive and bolder look that complimented the car nicely. Buyers must have thought so, too, because sales were once again on the rise.
But the sales of the Super Sport package were once again in decline. The sporty and luxurious option package had proved so popular throughout the early 1960s that Chevy had made the Impala SS its own model. But after a sales high in 1965, sales of the model had been falling drastically every year. In 1968, the SS designation was returned to an option package for the Impala rather than its own model, and sales continued to fall following the move. It makes sense, then, that Chevy opted to only allow the package to be sold with the most powerful engine it had available – to be the true sports version of the Impala.
That engine was the 427 CID V8 that produced 390 horsepower, so Impalas with the SS package were known as the Impala SS 427. Unfortunately, the model had its worst year ever – only 2,455 were built – and the option package would be discontinued after the model year.
For all of the other Impalas, the engine lineup was also slightly changed from the year before. The base engine was still 250 CID six-cylinder engine that produced 155 horsepower, but the base V8 had been upgraded to a 327 CID V8 that produced 235 horsepower. This was a result of the elimination of two 283 CID V8s that had been in the lineup for years. There were also two versions of a 350 CID engine that produced 255 and 300 horsepower. Finally, a 396 CID V8 that was rated at 325.
1969 Chevrolet Impala
The new look of the car was achieved by a new grille/front bumper combination that gave the quad headlight setup the look of being recessed into the front of the car, and there also was new rear bumper that incorporated new rectangular taillights. Part of the bolder look was the bulging wheel wells around every wheel. Despite the slightly longer car, the wheelbase remained the same 119-inches that had been used for a few years.
Total production for the Impala in 1969 was around 777,000, which represented an increase of about 66,100 from the year before. The base price of the car for the year was $2,911.
While the Impala was still obviously selling extremely well, the SS package had competition from multiple angles that likely led to its down fall. The first was from within the Chevy full-size ranks themselves.
The Caprice model was selling more and more every year, and represented the most luxurious, top-of-the-line model of the full-size cars. It had replaced the Impala SS in this role in 1966, and the SS had never really recovered.
Additionally, many car buyers looking for sporty cars like the SS were turning towards muscle cars like the Chevelle or GTO or even pony cars like the Camaro and Mustang. The smaller cars were becoming much more fashionable for those who wanted a sporty look for their performance car – and many offered the same or better performance than the Impala SS.
With all that said, the Impala SS, whether as its own model or a package option for the Impala sold very well throughout its lifespan. In all, around 918,000 were built during the nine years it was available.
1969 Chevrolet Impala Coupe
The Chevrolet Impala is a full-size car built by Chevrolet for model years 1958 to 1985, 1994 to 1996, and since 2000 onwards. The Impala is Chevrolet's popular flagship passenger car and is generally among the better selling automobiles in the United States. For its debut in 1958, the Impala was distinguished from other models by its symmetrical triple taillights.
Coming from the factory with bucket seats, a Muncie 4-speed transmission, and air conditioning, there were very few Impalas in 1969 that had these options. An engine upgrade to a 454ci big block, this car has a badge on the trunk that reads Yenko, who was a dealer in Canonsburg, Pennsylvania that was known for customizing Chevrolets. Today a Yenko Chevrolet is highly sought after.
Laser straight steel panels, all minding their gaps are bathed in new sexy white paint, and have a sporty custom Black Metallic stripe running along the belt line. In contrast a Black Vinyl top, rust free and in good condition, floats above. All trim, badging and chrome are seen in excellent condition, all shiny and new just like its 1969 again. In each corner we see American Racing Torque Thrust wheels shining on like crazy diamonds. Seen within the rear bumper are the iconic triple taillights.
As noted, the bucket seat option is covered in Black vinyl and both are shiny and tear free, all in good condition. A rear bench has a repair area on the driver's side but sports the same tuck and roll as the seats upfront. The dash is Impala all the way in black with some wood grained vinyl accents and chromed plastic surrounds looking great. In the center console a Hurst shifter fronts a trio of aftermarket gauges hanging from the dash, and show oil pressure, water temp, and RPM. Carpeting is black and has some small areas of missing carpet near the console. Seen also is A/C controls. A tight headliner also in black hangs above all this interior eye candy.
Sitting within a new restored engine bay we see the 454ci Big Block topped with a Holly 4-barrel carburetor and an Edelbrock Performer intake manifold. Interestingly the big block has black texture painted valve covers which add a nice contrast to the Chevy orange pristine block. A 4-speed Muncie manual transmission is strapped to the rear of this healthy mill.
Showing off a nice patina, some areas of surface rust are noted, frame is solid and stretches from front to rear with no areas of any prior repairs. A 12-bolt rear has been installed, and power disc brakes in front, and drums on the rear, this car has plenty of good stopping power to compensate for the big block. The underside of the doors is showing slight rusting, which has occurred since the restoration.
Entering Classic Auto Mall, you will quickly notice that this Impala restored example is definitely a standout, with this custom paint and striping, and nifty American Racing Wheels, and above all that BIG 454 under the hood. Ready to run like the wind just as its namesake does on the Serengeti.
47-2 Door Custom
T-Tarrytown NY Assy Plant
053797-Sequential Unit Number
ST 6916447-1969 Impala 2 Door Custom
BDY TAR189281-Tarrytown NY Body#
TR 812-Black Buckets
PNT 59 B-Frost Green Black Vinyl Top
11D-4th Week November Build
Classic Auto Mall is a 336,000-square foot classic and special interest automobile showroom, featuring over 450 vehicles for sale with showroom space for up to 1,000 vehicles. Also, a 400 vehicle barn find collection is on display.
This vehicle is located in our showroom in Morgantown, Pennsylvania, conveniently located just 1-hour west of Philadelphia on the I-76 Pennsylvania Turnpike. The website is www.classicautomall.com and our phone number is (888) 227-0914. Please contact us anytime for more information or to come see the vehicle in person.
1969 Chevy Impala SS Is a Frost Green 427 Monster
The most muscle was packed in the SS variant of the Impala, of course. Because the moniker was first used on this model by Chevy - it would subsequently make its way on other models, becoming norm for high-performance Chevys – it suits the Impala perhaps the best.
SS Impalas were produced from 1961 to 1969 packing the muscle car-mandatory large engines, all developing in excess of 300 hp.
The one in the gallery above is from the last production year, and it is fitted with a crate ZZ427 of undisclosed power, linked to a 700R4 transmission. As a reference, the 427 was the single engine choice offered in 1969 for the Impala SS, developing depending on the configuration anything from 335 to 425 horsepower.
The Impala, which is sellingon a specialized website, is officially a restomod and packs several other modifications. Wrapped in a Frost Green color that gives it a rather unique appearance, it has been fitted with Hotchkis suspension, tilt steering, and a Kenwood sound system. The wheels however, 15 inches in size, are the original ones.
Other modifications include the fitting of new glass all around, a new vinyl top, and of course a new leather interior.
The price asked by the owner of this mean-looking Impala, which can be found in Illinois, is $28,500.
Chevrolet Impala (fourth generation)
This article is about the fourth-generation Chevrolet Impala. For general Impala information, see Chevrolet Impala.
|Chevrolet Impala (fourth generation)|
1965 Chevrolet Impala Super Sport Coupe
|Manufacturer||Chevrolet (General Motors)|
|Body style||2-door convertible|
2-door hardtop (Custom Coupe)
2-door hardtop (Sport Coupe)
4-door hardtop (Sport Sedan)
4-door station wagon (65-68: Impala, 69-70: Kingswood)
Chevrolet Bel Air
|Engine||250 cu in (4.1 L)|
|Wheelbase||119 in (3,023 mm)|
|Length||213.2 in (5,415 mm) (sedan/coupe)|
212.4 in (5,395 mm) (wagon)
|Width||79.9 in (2,029 mm)|
|Height||54.4–56.7 in (1,382–1,440 mm)|
|Predecessor||Chevrolet Impala (third generation)|
|Successor||Chevrolet Impala (fifth generation)|
The Chevrolet Impala (fourth generation) are full-size automobiles produced by Chevrolet for the 1965 through 1970 model years. The 1965 Impala was all new, while the 1967 and 1969 models featured new bodies on the same redesigned perimeter frame introduced on the 1965 models. All Impalas of this generation received annual facelifts as well, distinguishing each model year. Throughout the early 1960s, Chevrolet's basic body designs became increasingly subtle, while the bright trim that was part of the Impala package added more than a touch of luxury to the look. The same pattern was followed in the interiors, where the best materials and equipment Chevrolet had to offer were displayed. In short, the Impala was on its way to becoming a kind of junior-grade Cadillac, which, for both the company and its customers, was just fine.
Totally redesigned in 1965, the Impala set an all-time industry annual sales record of more than 1 million units in the U.S.; which has never been bettered. The new full-size Chevys featured dramatically rounded sides, and an all-new front end with new hood contours, curved, frameless side glass (for pillarless models), and sharper angled windshield with newly reshaped vent windows. Sport Coupes wore a sleek semi-fastback roofline, and wheel well moldings were revised. Chevrolet promoted the cars' Wide-Stance design, adhesively bonded windshield, and improved full-coil suspension. A two-tone instrument panel put gauges in a recessed area ahead of the driver. The "X" frame was dropped for a new Girder-Guard full-width perimeter frame which reduced the size of the inside driveline tunnel and redesigned suspension. Two-range Powerglide, as well as Synchro-Mesh 3- and 4-speed manual transmissions were available. The Turbo Hydra-Matic automatic transmission was offered for the first time. As with previous years, Impalas featured more chrome trim inside and out, with pleated tufted upholstery and door panels plus simulated walnut trim on the lower instrument panel.
Engine choices included the inline six-cylinder as well as the famous Chevy small-block and big-block V8s. Automatic transmission buyers were given the option of the newly introduced three-range Turbo Hydra-Matic for the newly introduced Mark IV big-block engine, displacing 396 cubic inches. The old 409-cubic-inch (6.7 L) "W" engine was discontinued early in the 1965 model year, so early-production '65s got the 409, available only in four-barrel 340 and 400 horsepower options. The new 396 Turbo Jet V8 was the first General Motors engine to receive the Rochester Quadra-Jet four-barrel carburetor that would become a mainstay until the early 1980s. The new 396 was available as a 325-horsepower version with 10.25 to 1 compression ratio and hydraulic lifters or a high-performance version with 11 to 1 compression ratio, solid lifters and 425 horsepower.
For $200, an Impala four-door Sport Sedan could be transformed into an Impala Caprice establishing a name destined for decades of life. Referenced as Regular Production Option Z18, the Caprice option group included a black-out grille, vinyl top with Fleur de lis emblems, unique wheel covers, and narrow sill moldings. The new interiors were the most luxurious ever seen in a Chevrolet, and an array of comfort/convenience features. Specially stitched cloth door panels were accented with simulated walnut, and contour-padded seats wore a combination of fabric and vinyl. All of this aimed to give Chevy buyers a "one-of-a-kind" taste of Cadillac's look and ride. Its sales success prompted Chevrolet to make the V8-only Caprice a full series for 1966.
The 1966 Impala received only a minor facelift from its predecessor that included a revised horizontal bar grille up front and new triple rectangular taillights that replaced the triple round lights used on full-sized Chevys each year since 1958 with the exception of 1959, and chrome beltline strips were added in response to complaints about parking lot door dings on the clean-lined '65 models. The standard column-shift three-speed manual was now full synchronized, and a new 250-cubic-inch six-cylinder engine replaced the previous 230-cubic-inch six while the 195-horsepower 283-cubic-inch Turbo Fire V-8 remained the base V-8 engine. Optional engines included a 275-horsepower 327-cubic-inch Turbo Fire V-8, the 396-cubic-inch Turbo-Jet V-8 rated at 325 horsepower, or two new 427-cubic-inch Turbo Jet V8s of 390 horsepower with 10.5 to 1 compression ratio and hydraulic lifters or the high performance version rated at 425 horsepower with 11 to 1 compression ratio and solid lifters. A four-speed manual transmission was offered with all V8 engines, while the two-speed Powerglide was the only automatic transmission offered with the six-cylinder engine and 283 and 327-cubic-inch Turbo Fire V8s, and the three-speed Turbo Hydramatic was limited to the 396 and 390-horsepower version of the 427 V-8. The Impala was the #2-selling convertible in the U.S. in 1966, with 38,000 sold.
The 1967 Chevrolet full-size was redesigned with enhanced Coke bottle styling. Dimensions remained roughly the same, still on a 119-inch wheelbase, four inches longer than the mid-size Chevrolet Chevelle. Impala Sport Coupes had a graceful fastback roof line, which flowed in an unbroken line into the rear deck. In keeping with federal regulations, safety features were built into Impalas during the 1967 and 1968 model years, including a fully collapsible energy-absorbing steering column, side marker lights, and shoulder belts for closed models.
Most engine offerings were carryover from 1966 including the base 250 cubic-inch Turbo Thrift 6 (155 horsepower) and 283 cubic-inch Turbo Fire V-8 (195 horsepower), and optional 275-horsepower 327 cubic-inch Turbo Fire V-8 and 325-horsepower 396 cubic-inch Turbo Jet V-8, with a 385-horsepower 427 cubic-inch Turbo Jet V-8 now the top offering as the high-performance 425-horsepower version of the 427 offered in 1966 was not listed in the 1967 specifications. The two-speed Powerglide automatic was the only shiftless transmission offered with the 250 6 and 283 V-8, but the three-speed Turbo Hydramatic was now available with the 327 V-8 along with the big-block 396 and 427 V-8s.
New options for 1967 included front-disc brakes (standard with the SS-427 option), stereo 8-track player, fiber optic light monitoring system and vacuum power door locks.
Cloth-and-vinyl upholstery was standard in most closed body styles, but all-vinyl upholstery was a new option at extra-cost in several colors on all sedan and coupe body styles (heretofore all-vinyl trim was offered as an option on the Sport Coupe and Sport Sedan hardtop body styles in "black" only since 1963), and remained standard equipment on convertible and station wagon models, again in several colors. All Impala models for 1967 also featured upgraded door panels with carpeting on the lower section.
A black four-door version of this vehicle, nicknamed "Baby," is featured in the CW television show Supernatural.
The 1968 model's front end received a facelift similar to the 1965 model, while rear bumpers held triple "horseshoe" shaped taillights. The formal Custom Coupe, previously a Caprice exclusive, became available as an Impala. Most Chevrolets got hidden windshield wipers. Plush new interiors also helped attract buyers. Impala overwhelmed the sales charts, as it had for years. Full-sized cars could have a 250-cubic-inch six, a 307-cubic-inch V-8, either of a pair of 327s of 250 or 275 horsepower, or a 325-horsepower 396-cubic-inch V-8. Topping the list was the big 427, rated at 385 or 425 horsepower. The two-speed Powerglide automatic transmission was still available with the 250 six-cylinder and 307 or 327 V-8s, but the three-speed Turbo Hydramatic could be ordered with all V-8 engines on the Impala Sport Sedan and Custom coupe. "Astro Ventilation" was an option for the Custom Coupe that included fresh-air vents, the same units that were used for the optional air conditioning, sans the center upper vent. Cars equipped with this option got full-length door glass minus the vent windows.
The 1969 Impala and other full-sized Chevrolets were restyled with crisper body lines and front bumpers that wrapped around the grille and ventless front windows were new on all models. The 119-inch (3,023 mm) wheelbase, inner body shell and framework were carried over from the 1965 model – along with the roof lines of pillared four-door sedans and station wagons. The station wagon was renamed the Kingswood - reverting to a pre-1962 Chevrolet practice of using different nameplates on wagons than other models. Inside, front seat headrests were now standard equipment due to a federal safety mandate and the ignition switch moved from the dashboard to the steering column and doubled as a lock for the steering wheel when the key was removed, a Federal mandate that took effect with the 1970 models but introduced a year earlier on all General Motors cars. The instrument panel was restyled and highlighted by a new steering wheel.
The 1969 Impala also offered a new GM-designed variable-ratio power steering unit as optional equipment along with a seldom-ordered "Liquid Tire Chain" option, which was a vacuum activated button that would spray ice melt on the rear tires (UPC option code is "V75"). The standard engine was enlarged to a 235 hp (175 kW) 327 cubic-inch V8 with optional engine choices including a new 350 cubic-inch Turbo Fire V8 rated at 255 and 300 hp (220 kW), a 265 hp (198 kW) 396 cubic-inch Turbo Jet V8, and 427 cubic-inch Turbo Jet V8s rated at 335 and 390 hp (291 kW). The L72 425 horse power engine was available in all B-Bodies. All V8 engines were now available with the three-speed Turbo Hydramatic transmission for the first time though the two-speed Powerglide was still offered with the 327 and 350 V8s. During the 1969 model year Impala production, including Kingswood wagons totaled 777,000 units, compared to 166,000 Caprices and Kingswood Estate wagons, 68,700 Biscaynes and Brookwood wagons, and 155,700 Bel Airs and Townsman wagons. Impala totals for 1969 included 768,000 produced with V-8 engines and 8,700 with six-cylinders.
The 1970 Impala got a minor facelift featuring a more conventional bumper under the grill replacing the wrap-around unit used in 1969 and new triple vertical taillights. Fiberglass-belted tires on 15-inch (380 mm) wheels were made standard equipment along with a larger standard 250 hp (186 kW) 350 cubic-inch Turbo Fire V8, on most models (the 250 cubic-inch six-cylinder engine was now only offered on the 1970 Impala four-door sedan as well that year's lower-line Biscayne and Bel Air four-door sedans). Optional V8s included a 300 hp (220 kW) 350 and a new 265 hp (198 kW) 400 cubic-inch Turbo Fire V8 (not to be confused with Chevrolet's Turbo Jet big-block 402 V8 (essentially a bored out 396) offered on that year's Chevelles and Monte Carlos). At the top of the engine roster, the big block 427 was replaced by a new, longer stroke, 454 cubic-inch Turbo Jet V8 offered in power ratings of 345 hp (257 kW) and 390 hp (290 kW). The 155-horsepower Turbo Thrift six-cylinder, and 250- and 265 hp (198 kW) Turbo Fire engines were designed to use regular gasoline while the 300 hp (220 kW) 350 Turbo Fire and both 454 Turbo Jet engines required premium fuel. A three-speed manual transmission with column shift was standard equipment as in previous years but the floor-mounted four-speed manual with Hurst shifter was dropped from the option list for 1970 as were the Strato bucket seats and center console previously offered on coupes. Automatic transmission options included the two-speed Powerglide on 250 6s and 350 V8s, and three-speed Turbo Hydramatic was available with all engines. Power front disc brakes were standard on the Impala Custom coupe and optional on all other models. The 1970 Impala was one of three remaining Chevrolet convertibles, with only 9,562 were built. Interest in all size rag tops had dwindled. So was the fascination with large sporty cars, prompting abandonment of the Impala Super Sport. Output of full-sized Chevrolets dropped sharply for the 1970 calendar year, below the million mark, partly as a result of a 65-day strike in the fall of 1970 - but that strike affected the production of early 1971 models. Impala sales, as expected, ranked far above other big Chevrolets with 612,800 Impalas built (6,500 six-cylinder and 606,300 V-8s) compared to 92,000 Caprices, 75,800 Bel Airs and 35,400 Biscaynes, plus another 162,000 station wagons for all series.
Right Hand Drive cars were manufactured in Canada for export to some countries such as Australia, UK, etc., until 1969. They used a version of the 1965 Impala dash panel until 1969. Australian models were assembled in Australia from kits as this lessened tax on the cars. A similar arrangement applied in New Zealand although the bodies were supplied from Canada already welded, painted and trimmed.
1965 Super Sport exteriors differed only slightly from regular Impalas. Rocker panel trim was deleted. "Super Sport" scripts replaced the "Impala" fender badges. The new center console housed a rally-type electric clock, and full instrumentation now included a vacuum gauge. A total of 243,114 Impala SS coupes and convertibles were built for 1965.
The 1966 Impala SS was facelifted with a revised grille and new rectangular taillights that replaced the triple round units. A chrome beltline strip shared with regular Impalas was added in response to complaints about door dings on the clean-lined 1965s. Inside were new "Strato-bucket" front seats with thinner and higher seat backs, and a center console with an optional gauge package available. Sales of the 1966 Impala SS dropped by more than 50% to around 117,000 units; this was mainly due to the sport/performance car market switching from full-sized models to intermediates (including Chevrolet's own Chevelle SS396 and Pontiac GTO), along with the emerging market for the even smaller pony car market created by the Ford Mustang in 1964 that Chevrolet would respond to with the Camaro for 1967.
The 1967 Impala SS was less decorated than other Impalas; Super Sports had black grille accents and black-accented body-side and rear fender moldings. Lesser models leaned more toward brightwork inside and out. Buyers could choose either vinyl bucket seats with a center console, or a Strato-Bench seat with a fold-down center armrest. Standard wheel covers were the same as the optional full covers on other big Chevrolets, but the centers featured the "SS" logo surrounded by tri-color ring of red, white and blue. "Chevrolet" and "Impala" callouts on the body were all replaced by "Impala SS" badges. Of the 76,055 Impala SS models built, just 2,124 were ordered with RPO Z24, a special performance package that included RPO F41 heavy-duty suspension and other performance features, RPO L36 (385 hp (287 kW; 390 PS)) Turbo-Jet 427 cu in (7.0 L) V8, as well as a special trim package that replaced the "Impala SS" badges with large "SS427" emblems on the front grille and rear trim. None of these cars had the name "Impala" anywhere on the body or interior, and Chevrolet often marketed them as the "Chevrolet SS427," sans the "Impala" name. The Z24 package also included a special hood with fake chrome-plated intake. Only about 400 Super Sports had a six-cylinder engine from 1967 to 1968, 390 hp (291 kW; 395 PS) in 1969, or L72 (425 hp (317 kW; 431 PS)) from 1968 to 1969. Special SS427 badging, inside and out, was the rule, but few were sold, since muscle car enthusiasts were seeking big-block intermediates, such as the Chevelle SS396 and Plymouth Road Runner.
In 1968 as Caprice sales escalated, those of the Impala Super Sport suffered a decline. Much of this drop in sales was no doubt due to the availability of big-block engines in the mid-sized (and lighter) Chevelle, and even Novas could be special-ordered with the 396 engine with the new-for-1968 body. No longer a separate series, the Super Sport was a mere $179 option package (Regular Production Option Z03) for the two Impala coupes and the convertible. Only 38,210 Impalas were so-equipped, including 1,778 with the Z24 package, which was carried over from 1967. In 1968 only, SS427s could be ordered without the Z03 SS package, which meant SS427 equipment but no bucket seats, SS door panels, or center console. The Z03 Impala SS could be identified by "Impala Super Sport" badges on the front grille, rear fenders and trunk lid. Z24-optioned cars included "SS427" emblems to replace the "Impala Super Sport" badges, a special layered "pancake" hood, and three "gills" mounted on the front fender aft of the wheel well à la Corvette Stingray.
In 1969, the Impala SS was available only as the Z24 (SS427), coming exclusively with a 427 cu in (7.0 L) V8 of 335 hp (250 kW; 340 PS), 390 hp (291 kW; 395 PS), or 425 hp (317 kW; 431 PS). This was the final year for the Impala SS until 1994. Unlike the previous two years, the 1969s finally got "Impala" script on the front fenders and interior. The 1969 Impala SS had no distinctive SS badging inside the car except for an "SS" logo the steering wheel (again, there was no Z03 offered that year). Like the 1968s, the Z24 could be ordered on the Impala convertible, Sport Coupe, or Custom Coupe. 1969 was the last year that the Impala SS was offered with the Z24 package, but the only year in which front disc brakes and 15-inch (380 mm) wheels were standard; that made the 1969 SS427 mechanically better than the previous versions in standard form. Although sales of 1969 Z24-optioned Impalas increased to approximately 2,455 units from the 1,778 Z03-optioned units of 1968, and high-powered big-block V8 engines continued to be available, there would be no Impala SS for 1970. The 427 was also replaced on the engine offerings list by a new Turbo-Jet 454 producing 390 hp (291 kW; 395 PS)
The 1965–1970 GM B platform is the fourth best selling automobile platform in history after the Volkswagen Beetle, Ford Model T and the Lada Riva.
1965 Impala Station Wagon
1967 Impala Hardtop Coupe
1968 Impala four-door Hardtop Sedan
- Gunnell, John, Editor (1987). The Standard Catalog of American Cars 1946-1975. Kraus Publications. ISBN .CS1 maint: multiple names: authors list (link)
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Head. - Fuck, how well it all started. Well, you got it, man. - said the stranger in a surprised voice.